secretsundaze

Smirnoff House


For 16 years Secretsundaze have been doing what they do best – following their hearts not the hype. Having long since bloomed beyond its London home base to find international renown, every new branch of Secretsundaze’s constant evolution stems from the root: its co-founders, the DJ duo of Giles Smith and James Priestley. From the very beginning, as an adolescent friendship was forged in an early ‘90s classroom, the synergy between Giles and James sparked their shared musical vocabulary; where digging deep is the barest necessity, flow is an art form, and commercialism has no weight against credibility.

Behind everything that Secretsundaze have come to represent – a DJ and production duo, a beloved party brand and record label, Giles and James exemplify the elusive “DJ’s DJ,” whether they’re digging in solo, handing off between marathon sets, or throwing down back-to-back. Their monthly ‘Secretsundaze All Night Long’ residency at London’s small and perfectly formed nightspot The Pickle Factory is a colourful all-night romp traversing house, boogie, techno, garage
and whatever else takes their fancy. Larger showcases at the likes of Oval Space and Parc Del Forum in Barcelona have become the stuff of legend, consistently drawing the most inclusive, fun and loyal crowds around.

Smirnoff House


For 16 years Secretsundaze have been doing what they do best – following their hearts not the hype. Having long since bloomed beyond its London home base to find international renown, every new branch of Secretsundaze’s constant evolution stems from the root: its co-founders, the DJ duo of Giles Smith and James Priestley. From the very beginning, as an adolescent friendship was forged in an early ‘90s classroom, the synergy between Giles and James sparked their shared musical vocabulary; where digging deep is the barest necessity, flow is an art form, and commercialism has no weight against credibility.

Behind everything that Secretsundaze have come to represent – a DJ and production duo, a beloved party brand and record label, Giles and James exemplify the elusive “DJ’s DJ,” whether they’re digging in solo, handing off between marathon sets, or throwing down back-to-back. Their monthly ‘Secretsundaze All Night Long’ residency at London’s small and perfectly formed nightspot The Pickle Factory is a colourful all-night romp traversing house, boogie, techno, garage
and whatever else takes their fancy. Larger showcases at the likes of Oval Space and Parc Del Forum in Barcelona have become the stuff of legend, consistently drawing the most inclusive, fun and loyal crowds around.

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